Your articles, videos, podcasts, newsletters, posts — fluently reshaped into platform-perfect posts and shipped to every channel your audience lives on. Always on brand. Always the right voice. Always in your editorial style.
Connect a CMS, an RSS feed, a podcast host, a YouTube channel, a Notion folder. TEND watches it like a hawk and pulls new pieces in the moment they ship.
One source gets fanned out into the format each platform actually rewards. Carousels for Instagram. Shorts for YouTube. Threads for X. Hooks tuned per channel.
Tighten a hook. Reorder a carousel. Trim a clip down to 27 seconds. TEND drafts it; you make it yours, in a real editor — not a black box.
Set your fonts, colors, and voice once. TEND enforces them everywhere — different dialect per platform, same brand throughout. No "click link in bio" on LinkedIn. Ever.
One approval, eight channels, native to each. Schedule it, drip it, or push it live. TEND handles the API gymnastics; you handle the read counts.
Fonts, colors, design tokens — captured once, enforced on every output, on every channel.
Per-channel guidelines so you sound like you on LinkedIn, like you on TikTok, and never like a press release on Bluesky.
A library of proven post patterns — plus your own custom ones.
Consistent beauty. Every post slots into a system — designed, not generated. Swap the content, keep the craft.
Every major social platform · newsletter · syndication.
Approval queues, Slack notifications, calendar drips — TEND meets your team where it already lives.
Plays nicely with the tools you already use to make great work.
Twenty-five minutes. Bring one piece of content you've already published. Leave with five posts ready to ship — and a plan for your real editorial calendar.
Publish
everywhere.